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A few months ago the nearest Krispy Kreme donut shop closed its doors, which caused me to shed a tear. In retrospect, it’s probably a good thing that they’ve closed, since I’m trying to lose weight (I’m already down 7.5 lbs). Fortunately they can still be had at a number of gas stations and other retailers. For those fortunate enough to still have a Krispy Kreme, there’s a way that you can get some free delicious Krispy Kreme donuts.

The participation of this ridiculously delicious program varies on a store by store basis, so you’ll have to ask about it, but you might get lucky. At a lot of stores, whenever the “hot” sign is on, Krispy Kreme will give away one free original glazed donut to ever single person stopping by.

The sign that you are looking for is a large red neon sign that can be seen from quite a distance away that says “Hot.” If the light’s on, simply go on into the store and take hold of your very own free donut. If a Krispy Kreme Store happens to be on the way to your job or on the way back from picking up the kids, you are a very lucky person. Whenever you go by, take a look, and if you’re lucky enough to see the “Hot” sign, you’ve hit the jackpot.

One would think that it might be very difficult and expensive for Krispy Kreme to hand away free donuts, but the reality is that it’s just a brilliant marketing campaign. Krispy Kreme has engineered the absolute cheapest way to make a good donut, and it cost just pennies to each donut. It’s probably much more cost effective than any other marketing campaign that they could have, and it keeps the store and their delicious donuts in your mind.

Krispy Kreme also knows that your statistically very likely to buy something if you go in for the free donut. You might pickup a coffee or maybe a soda on the way to work. If you’re really hungry, you might also pickup a bagel or another donut. If you buy one other item, they’ve already made money off of you.

These donuts are absolutely delicious, but we should eat them in moderation. They’re full of calories, and if you’re trying to lose weight like I am, they’re best to be avoided. Every once and a while if you see the light on, why not go in and stop by and eat a free donut on Krispy Kreme? Sure they’re loaded with calories, but they’re so delicious and one every once and a while can’t hurt too much.



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