Gift Cards are the Worst Possible Present to Buy Someone This Christmas
Here’s an idea. Let’s trade perfectly good money, ad exchange it for something that serves the same purpose but has an expiration date, loses value over time, and can only be used at one store! That’s exactly what gift cards are, yet people continue to give them as gifts for Christmas year after year after year! If you couldn’t think of a present to buy for someone this Christmas, just give them cash! Gift cards are the worst possible present you could give someone as a gift!
The reason most people don’t give other people cash and rather give them gift cards is because they want the person receiving the gift card to use the money on themselves as something special, and not just let those funds disappear into their regular spending money. If you want to give them money to explicitly spend on themselves for fun, then do it, but don’t do it in the form of a gift card. Get creative about it. Attach a letter telling them why gift cards are terrible, terrible things and tell them to spend the money on themselves and request a report on how much fun they had spending it. It might not be the best gift idea in the world, but it sure is better handing out a gift card!
When you buy someone a gift card, you are sending them a message that you know how to manage their money better than they are, and should be able to decide which store they spend the money you give them at. It might surprise you, but not every goes to the same restaurants and retailers that you do. In fact, gift cards are never even used. That doesn’t even count the gift cards that are used but only half the balance ever gets eaten up and then it just sits in a drawer somewhere while the balance slowly declines over-time thanks to inactivity fees which are completely junk fees. Chances are they’ll be hit with all sorts of other fees which are designed to suck money off the balance of the card.
There’s only one time when it makes sense to use a gift card, and that’s when you’re given a discount on it. Since a lot of people realized that gift cards are total junk, many restaurants have been offering gift-cards at a discounted rate. You might be able to get a $25 gift-card for just $20.00. In this case it makes sense to get a gift-card if you know that you’re going to make use of it. It’s essentially free money, but that’s the only time it makes sense to ever purchase a gift-card, otherwise you’re just putting un-needed restrictions on your money!
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