Most of us do our individual banking at the large mega-banks, but they often offer the least amount of services and the lowest interest rates to their typical customers. They are far more concerned about their business customers and those who have a significant amount of wealth because they are much more profitable. The typical customer doesn’t make banks a ton of money, so most of the major banks don’t go very far to try to win over their businesses. Many of the smaller banks and local credit unions are still very happy to get your business. If you’re unhappy with your current mega-bank, switching over to a smaller bank might get you a better deal on your interest rates, better customer service, and a nice bonus for doing so.

Many of the smaller banks and credit unions offer free stuff to those who sign up for new accounts. The offers that you’ll see will be things such as DVD players, MP3 Players, or even up to $200 cash back! Since the smaller banks have a hard-time competing for the bigger business, they value their smaller customers much more.

Quite often you’ll get a much better deal on your checking account at smaller banks than at any major bank. Depending on where you go, you’ll get things such as free online banking, free checks and refunds for the fees when you use other people’ ATMs. These things are unheard of at some of the major banks because the costs to do so for their customers would be enormous.
If your bank just isn’t cutting it for you and you’re tired of their poor customer service, consider all of the different offers out there. Chances are you’ll be able to get a better deal, superior customer service, and a bonus for switching over to another bank.



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